What is Brainbow?

Brainbow is a model to define the relational style that characterizes 32 types of different behavioral profiles, grouped into four macro areas, identified by specific colors.

Depending on the the area preferably used, individuals exhibit different, recognizable communication and behavioral tendencies.

What is the Model based on?

The model is based on solid scientific findings on the functioning of the brain and the human psyche. The disciplines dedicated to these areas are numerous, both in the medical and psychological fields (neurology, psychiatry, experimental psychology, paleoanthropology, etc.).

Only recently, however, thanks to neuroimaging technologies and the work of mixed research groups, it was possible to build and enrich the dialogue between the different research positions.

The topic is clearly complex and the discoveries accumulate at a frenetic rate.

In recent decades, there have been numerous proposals for mapping behavioral styles, often based on very distant theories. The set of all these proposals has enriched our research, although some of them turn out to be anachronistic or excessively reductive.

Today we know, for example, that our skills are determined by the complex network of relationships between different areas of the brain. Each skill is therefore generated by the "dialogue" between the various parts and not, as was believed in the past, by the functioning of a specific and hyper-specialized group of neurons.

On the other hand, it is also true that some areas, particularly the cortex, are more involved than others in the modulation of certain abilities.

Of the numerous activities in which we are engaged in every moment of our life, be they behaviors or thoughts, we are rarely aware of how they are generated in our mind and what allows their implementation. We take it for granted, it happens. On the other hand, it is fascinating to discover how complex the neuropsychological genesis of all this is, an orchestra of individual skills , extremely different from each other, unique to the human being, which dialogue together to produce even more complex behaviors.

Let's think, for example, about the ability to "Socialize", for the actuation of which another ability is needed, that of recognizing the emotions of others. A capacity that we know to be largely determined by the work of special neurons called "mirror", which are activated when an individual observes and recognizes an action or an expression of the face or a posture in another subject.

Thanks to discoveries like this, science is now facing an interesting research perspective: determining our abilities through the mapping of specializations and the identification of interactions between different groups of neurons.

What is the Model's objective?

Given the complexity of these studies and the number of disciplines involved, the Brainbow model stands as a synthesis, based on the knowledge gained so far, integrated from a strongly popular perspective.

One of its objectives is, in fact, to be able to translate the academic and experimental complexities into a practical tool, able to provide accurate profiles on behavioral styles.

Like all models, Brainbow wants to simplify reality.

To understand it better, we can think of this model as a map to guide us through diversity: a map does not represent reality in detail, but rather it provides an understandable, shareable and easy scheme to understand where we are, or rather - in the case of Brainbow - how we behave, what is our style and how we can we comprehend and adapt to the style of others.

Undoubtedly, in fact, the experiences lived, the education received, the job, relationships and a certain natural predisposition have, for each of us, peculiar effects on the formation of character and personality, which translate into different responses to the same stimulus / situation.

In other words, the repetition of specific behaviors creates neuronal circuits in the brain, preferential lanes to which we resort more frequently, to the point of generating a predisposition to adopt the same ways of thinking and doing: each of us is the bearer of numerous abilities, but prefers some of them. Granting this preference to specific behavioral modalities means, over time, becoming experts and therefore resorting to them more often.

According to Lao Tzu, legendary figure of Chinese philosophy and founder of Taoism,
"He who knows others is wise, he who knows himself is enlightened."

The aim of the Brainbow model is therefore to acquire a greater awareness of one's own communication style, to achieve greater sensitivity and attention to the behavioral styles of others and thus improve the management of interpersonal communication.